The short version
YNAB is worth it for people who want to give every dollar a job and will learn a method, alone or with up to five others on one subscription.[10][12] It is rated 4.8 on the App Store, 4.6 on Google Play and 4.6 on Trustpilot.[13][14][1] People praise how it changed their handling of money. They complain about bank connections that drop and price rises. It costs $14.99 a month or $109 a year after a 34-day trial.[10]
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YNAB (You Need A Budget): People who want to plan every dollar and will learn the method; check that your bank connects during the trial
Ratings in one place
Four public places rate YNAB, and it does well on three.
- App Store: 4.8 stars from 62K ratings.[13]
- Google Play: 4.6 stars from 25.4K reviews.[14]
- Trustpilot: 4.6 out of 5 from 3,138 reviews.[1]
- Better Business Bureau: a D- rating, not accredited, because of two complaints it says went unanswered. No customer review average is shown.[2]
For comparison, Monarch has 4.9 on the App Store and 2.0 on Trustpilot; see our Monarch Money review for why they differ. YNAB is set against it in Monarch vs YNAB.
Trustpilot: 4.6, from invited reviews
YNAB's Trustpilot page shows 4.6 from 3,138 reviews: 2,421 five-star, 427 four-star, 170 three-star, 68 two-star and 52 one-star. That is about 77% five-star and under 2% one-star.[1]
Trustpilot adds notes. The profile has been claimed since March 2023 and pays for a Trustpilot subscription. YNAB "invites their customers to review, whether positive or negative." It replied to 89% of negative reviews, typically within a week, and may use AI-assist with replies.[1] Inviting customers gives a larger and more even spread of reviews than a page nobody was asked to review, but it is still the customers YNAB chose to ask.
The BBB: D-, and what it reflects
The Better Business Bureau lists You Need A Budget in Lehi, Utah, not accredited, with a D- rating. The reason it gives is "Failure to respond to 2 complaint(s) filed against business."[2]The BBB counts 2 complaints in the last 3 years and none in the last 12 months.[3]
Read plainly: the D- comes from two complaints the business didn't answer, not from a long list. It says little about how the app works, and the BBB shows no customer review average.
What people praise
The praise is about the result, not the interface. In the Trustpilot reviews, the most common good things are that it changed how people handle money (out of debt, off paycheck to paycheck, less stress), the method itself, and support.[1] People who mention the learning curve mostly say it was worth it.[1]
A new outlook on money
“YNAB has given me a completely new outlook on money.”Read it where it was said ↗
Switching from older tools
“I had been using Quicken for many, many years, but it just wasn't meeting my needs anymore, so I made the switch.”Read it where it was said ↗
Support
“User friendly; plenty of good support provided.”Read it where it was said ↗
From YNAB's own pages, the method is to ask what each dollar is for: plan for now, for later (non-monthly bills like car repairs) and for ease (getting a month ahead). The app adds targets, a Loan Planner for paying down debt, reports, and no ads.[11][12]
What people complain about
Bank connections
The biggest low-star theme on Trustpilot: bank connections that drop or don't update.[1] App Store reviews from June to October 2026 describe delays of 12 to 24 hours and weeks without account data.[15]
“Constantly need to reconnect with banks.”Read it where it was said ↗
“It helps reduce stress around spending and saving and has been instrumental in helping me reach my goals.”Read it where it was said ↗
“This app used to be great for tracking spending and making a budget but it now takes 12-24 hours to sync transactions.”Read it where it was said ↗
Price rises
The second theme in low reviews: prices that keep going up.[1] App Store reviewers call it too expensive, and one mentions upped fees.[15]
“They keep raising the prices where it's no longer worth it.”Read it where it was said ↗
“I really like YNAB but I think it’s too expensive.”Read it where it was said ↗
A method that takes work
A few Trustpilot reviewers find it confusing.[1] YNAB's method page presents planning each dollar before you spend it as the point of the app, so it is a different way of working than a tracker that categorizes what already happened.[12] One App Store reviewer says options were hidden "to reduce visual clutter."[15]
What YNAB costs
No free plan; the trial is the only free access. The YNAB pricing guide has the trial, the student year and refunds.[10]
| Plan | Monthly | Yearly | A month, paid yearly | What it is |
|---|---|---|---|---|
| Monthly[10][13] | $14.99 | — | — | Plus tax where applicable. The App Store lists a $14.99 subscription too. |
| Annual[10][13] | — | $109 | $9.08 | Paid annually; the page shows it as $9.08 a month and says it saves $70 against paying monthly. The App Store lists $109.00. |
Paid monthly, a year costs $179.88 against $109 billed annually.[10] The website says a 34-day trial with no card when you sign up directly; the App Store says 30 days, and an app store sign-up may ask for card details.[10][13] College students get a free 365-day trial with proof of enrollment, and the pricing page states no refund policy.[10]
Is YNAB worth it?
It is worth it if
- You want to change how you handle money, not only watch it. That is what the Trustpilot praise is about.[1]
- You have debt to pay down. The Loan Planner shows the interest and time saved for each extra dollar.[11][13]
- You are a couple or family who will plan together on one subscription for up to six people.[10]
- You are a college student. The first year is free.[10]
It is less likely to be if
- You only want to see where money went. The method asks for planning ahead.[12]
- You need a free plan. There is only the trial.[10]
- Your bank connection is flaky. It is the top complaint.[1]
- You want net worth and investments across everything; see Monarch vs YNAB and YNAB alternatives.
How YNAB works for couples
YNAB Together shares one subscription with up to six people, "for the price of a single subscription." It is meant for partners and other close groups, and members can create and share budgets with each other. Shared plans update in real time across devices.[10][13][16]
YNAB's partner article doesn't say what a member sees of another's budget, or whether budgets can stay separate. Its pages don't describe splitting an expense between two people either.[13][16] For couples who keep their money apart, those are worth asking support before you start.
What to check before paying
- Connect your banks in the trial. Connections are the top complaint, so see whether yours hold for 34 days.[1]
- Sign up on the site. The 34 days need no card there; an app store sign-up may ask for one.[10]
- Check the trial length. The App Store says 30 days.[13]
- Choose annual or monthly on purpose. $109 a year against $179.88 paid monthly.[10]
- Ask about refunds first. The pricing page states no policy.[10]
Where Wonderful fits
We make Wonderful, so weigh this accordingly. YNAB is a method first. Wonderful is for couples who keep their own money and share some of it: each of you connects your own bank and chooses, account by account, whether the other sees everything, only totals, or nothing. Every paycheck gets a plan, and shared costs split evenly, by income or any way you choose, with a running total of who owes whom. It costs $14.99 a month or $99 a year for both of you, with a free week and no free plan after it. It is web only, has no store ratings yet and gives no investment advice. If you want YNAB's method and its long track record, it is the better known. See YNAB alternatives.
Questions people ask
Is YNAB worth it?
It is worth it if you will learn its method, giving every dollar a job before you spend it, and want a budget that changes habits. Many Trustpilot reviewers say it changed how they handle money, and most who mention the learning curve say it was worth it. It is a weaker fit at $14.99 a month or $109 a year if you only want to see spending, or if your bank connection drops often.
Is You Need a Budget worth it?
Yes for people who want to plan each dollar and are willing to spend a few hours learning how. The 34-day trial needs no card when you sign up on the site, so you can test the method first. People who say no mostly point to the price rises and to bank connections that stop updating.
What are the YNAB reviews like?
Strong. YNAB has 4.8 on the App Store from 62K ratings, 4.6 on Google Play from 25.4K, and 4.6 on Trustpilot from 3,138 reviews, about 77% of them five stars. The complaints are bank connections that drop or lag, price rises and, for some, a method that takes work.
Is YNAB's Trustpilot score reliable?
It is a real score from 3,138 reviews, with a caveat. Trustpilot notes that YNAB invites its customers to review, whether positive or negative, and pays for a Trustpilot subscription. Inviting customers produces a bigger and more even sample than an unprompted page, but it still is not a survey of everyone.
Why does YNAB have a D- from the Better Business Bureau?
The BBB gives the D- for 'failure to respond to 2 complaint(s) filed against business.' It counts 2 complaints in the last 3 years and none in the last 12 months. YNAB is not BBB accredited. The grade reflects two unanswered complaints, not a large number of them.
What is the biggest complaint about YNAB?
Bank connections that drop or don't update, which is the largest theme in low-star Trustpilot reviews, then price rises. App Store reviewers describe sync delays of 12 to 24 hours and weeks without account data.
How much does YNAB cost?
$14.99 a month or $109 a year, which the pricing page shows as $9.08 a month. There is a 34-day free trial on the website (30 days on the App Store), no free plan, and a free 365-day trial for college students. One subscription covers up to six people. See the YNAB pricing guide.
Does YNAB work for couples?
Yes. YNAB Together shares one subscription with up to six people at no extra cost, with plans that update in real time across devices. YNAB's pages don't say what each member sees of the other's budget, or whether shared expenses can be split inside the app.
Is YNAB hard to learn?
It takes more effort than a tracker, because the method asks you to plan each dollar before you spend it. On Trustpilot, people who mention the learning curve mostly say it was worth it.
Sources
19 sources · read October 27, 2026
Every number on this page comes from trustpilot.com, bbb.org, ynab.com and 5 more. If a source has changed since, the source is right.
- 1Trustpilot: YNABtrustpilot.com
- 2Better Business Bureau: You Need A Budgetbbb.org
- 3Better Business Bureau: You Need A Budget complaintsbbb.org
- 4Trustpilot review (5 stars), October 2026trustpilot.com
- 5Trustpilot review (5 stars), October 2026trustpilot.com
- 6Trustpilot review (5 stars), October 2026trustpilot.com
- 7Trustpilot review (2 stars), August 2026trustpilot.com
- 8Trustpilot review (2 stars), October 2026trustpilot.com
- 9Trustpilot review (2 stars, titled "Great tool, terrible connections"), September 2026trustpilot.com
- 10YNAB pricingynab.com
- 11YNAB featuresynab.com
- 12The YNAB methodynab.com
- 13YNAB on the App Storeapps.apple.com
- 14YNAB on Google Playplay.google.com
- 15Apple public review feed for YNABitunes.apple.com
- 16YNAB: Using YNAB as Partnerssupport.ynab.com
- 17Wonderful terms of servicewonderful.money
- 18Wonderful privacy policywonderful.money
- 19Wonderfulwonderful.money
App names are trademarks of their owners; Wonderful isn't connected with them. Wonderful gives general information. It isn't a financial or tax advisor.